Since 1987 · UTTAR PRADESH, India

Daadi's Story

One recipe, three generations, and the smell of sun-dried mangoes you never forget.

01 — The Beginning

One terrace, a lot of love.

Before there was a label or a website, there was Daadi making achar in her family kitchen in Uttar Pradesh the way her mother taught her. Forty years and three generations later, the recipe is unchanged: raw mangoes at the right moment, mustard oil pressed the slow way, masalas ground by hand on the sil-batta.

In 2026, her family put the recipe in a jar and named it after her so the taste could finally leave the village and reach every home that missed it.

Zero Compromise · Pure Tradition
One terrace, a lot of love.✦ Since 1987
39
Years of tradition
38+
Original recipes
15k+
Jars shared
15+
Women artisans
02 — The Daadi's Way

Crafted with love, the traditional way

01
Handpicked

Fresh seasonal produce from trusted farmers in Uttar Pradesh.

02
Sun-Dried

Naturally dried under the warm Indian sun for 3–5 days.

03
Spiced & Cured

Traditional masala blend + natural fermentation for 7 days.

04
Hand Packed

Small-batch filled with love by our women artisans.

Pickles are not just food, beta. They are memories, love, and tradition — kept safe in a jar.

— Daadi, whose recipe started it all
03 — Our Journey

From one terrace to every home

1987

Daadi starts making pickles in a Uttar Pradesh village kitchen, gifting jars to neighbours.

Three generations

The recipe is made the same way in the family kitchen. Never a shortcut, never a change.

2026

Daadi's Jar is founded in Uttar Pradesh, so the taste can reach homes beyond the village.

Today

15k+ jars shipped across India, FSSAI-certified, with the recipe still unchanged

🫙
38+
Years of Heritage
Awards & Recognition

Recognised across India

🏆
FSSAI certified
Licensed, labelled, and made in a registered kitchen. Lic. No. 22726392000209
🥇
Zero preservatives
No artificial colours, no chemicals, no shortcuts. Only what Daadiwould use.
🌍
Small batches
Every jar is made by hand in limited batches — never mass-produced.
⭐
500+ happy families
Across India, one spoon at a time.
❤️
Most Trusted Family Brand
Brand Trust Report